Your products exhibited in our events

We show case your products in our mini-fair, in front of professional buyers (limited number of products accepted):
we bring your products, you don't need to travel
as soon as you register for the event, we launch a "show case" product on social networks. The earlier you register, the better the exposure and the longer the communication about your products.
we invite you to shoot a 3-4 min presentation video that we will broadcast during the event (if it is in another language we can subtitle it for you in English)

Our offer :

small format events (B2B - hotel chain buyers, restaurants, convenience stores, supermarkets) which combine:
digital marketing in social networks (before events)
the tasting event 2 stops: ex: W&S Africa Tour in Lagos + Douala (during events)
marketing & commercial networking for 6 months + producer-buyer 'meet-up' (after events)
2 Formulas shipping costs for samples non included:

Up to 3 products 950 euros (HT)
Up to 10 products 1500 euros (HT)

Argument:

Agile B2B 'on the field' promotion of handcrafted products, targeting buyers/importers.
On 'export target fields, we seek professionals 'buy-in' mood: support for 'the story (narrative) and the product itself'; we maintain the 'markcom' actions after the event
The evaluation of the performance on the export field (scoring carried out by the buyers tasting your products during the events) + the 'performance report' (from scoring) offer a quantified basis to initiate a reflection strategy for 'exporting'
The earlier you register, the longer the time in digital communication (initial phase)
After completion of the event the global satisfaction rate we are aiming to is above 75%. For the sole 'marketing export', which is chore in our events approach (chore promise) it is even higher rate expected. We consider that 1/3 of presented products should have within 4-6 months a (direct or undirect) commercial outcome after event. For buyers side, the aimed satisfaction rate should be above 80%: this type of events allowing them, via our structure, to maintain a link on the long run for any commercial follow-up.

The process timeline:

from today to the end of June: registration, we declare by email the number and reference of the products concerned. We can, of course, talk about it together beforehand if you wish.
from registration to December: start of social media actions
from registration to the end of June: collection of samples after participants (in the absence of an individual solution from the participant, grouped sending), we recommend 6 samples/product presented
end of August: actual events
end of August: report with product performance scoring
end of August to end of December: meet-up (producers-buyer)

* Africa Tour 2022 (2 stages)

* Japan & India Pathway 2022 (2 stages)

Contact

Advice for your export assistance

+33664478120