Taste for export
We inform you at: +33 6 4 47 81 20
OUR EVENTS FOR AFRICA & ASIA 2022
How our events work
For exhibitors: understand in slideshow
From the first day of your registration, our (local) social network relays highlight your products
You don't need to move
Our events
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> Africa Tour 2022-23 (2 stops Lagos/Nigeria & Douala/Cameroon) > flyer
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> Japanese & Indian Pathway 2022 Tokyo/Japan & Mumbai/India
Reporting & follow-up
We don't just make your products travel, we attach the greatest importance to measuring their level of performance, feedback-tasting and marketing campaign results with post-event reporting for each product. This photograph is a first assessment of export marketing.
When the buyers decide, if you wish, our structure can become an agent for your products for on-site commercial follow-up
Feel free to call us
We inform you
The African market
It offers significant opportunities for French wine and spirits houses in both French-speaking African countries and English-speaking African countries, including Nigeria (206 million inhabitants). This country and Cameroon are the leading importers of wines and spirits for sub-Saharan Africa.
European operators are actively positioning themselves on these markets. French producers and the image of their products, in particular for wine (still or sparkling) and spirits, are however increasingly expected by a whole segment of local consumers. Professional buyers (restaurant chains, hotels, convenience stores, supermarkets) who take part in our events want to be able to taste these different products. Our offer represents a window today to seize these opportunities, with a studied strategy and without it being essential for the producer to move.
Fact sheet Nigeria
Fact sheet Cameroon
Our African importing partners
>> Our advisors are at your service 24 hours a day, 7 days a week <<
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> You register for our event (product description)
>The social media posting (pre-show) starts in the targeted areas
>together we train our hostesses in your products/ranges (3 weeks before the event)